Use case: Spot search demand trends
Search demand does not move in a straight line. Track rising, declining, and seasonal patterns to see where momentum is building or fading. Use those signals to prioritize topics with high growth potential.
Outputs you'll get
- Niche trends and topics showing growing interest.
- Competitor map for growing topics.
- Clusters by growth rates.
- Declining or saturated areas to deprioritize.
- Seasonality patterns that shape planning.
- SERP opportunity map and 90-day publishing plan.
- Strategic recommendations with owners and timing.
Workflows: 2
Spot shifts in search demand
Identify top clusters, detect emerging/declining trends, then translate into a plan.
Prompts:
- 1
Analyze search demand trends / Analyze keyword demand by cluster
- 2
Find rising keyword topics
- 3
Identify declining keyword topics
- 4
Map SERP opportunities for trends
Turn trends into domain moves
Filter the Trend Opportunity Map from WF1 Step 4 to identify the 3 best clusters for {your-domain.com} — prioritising open and contested clusters where the domain is not yet ranking.
Prompts:
- 1
Select search opportunities for your domain
- 2
Analyze top-ranking page format
- 3
Define SEO content and strategic initiatives
- 4
Build a 90-day trend-based publishing plan
