Top Travel & Tourism Websites in the United States

Key Insights on Top Travel & Tourism Websites in the United States on August 2026

As of August 2026, booking.com leads Travel & Tourism in the United States with 62.92M monthly visits. Its audience skews mobile-first (37.02% desktop / 37.02% mobile), and traffic is down month over month -9.39% and up year over year 10.66%. expedia.com holds second with 61.89M visits and a mobile-leaning mix (40.03% desktop / 59.97% mobile), while tripadvisor.com ranks third with 53.32M visits.

Across the leaders, traveldeals24.net is the most mobile-first (99.99% of visits), whereas worldtimebuddy.com is the most desktop-reliant (76.36%). Momentum favors traveldeals24.net in the latest month (58.34%), while seaworld.com shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 89 of the top 100 sites are direct-led, 9 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.